Monthly Archives: July 2011

QR Code Placement Guide

The Mobile Barcode Promotion from the U.S. Postal Service® runs July 1, 2011, through August 31, 2011. Business Mailers can get a 3% upfront discount on First-Class Mail® and Standard Mail® letters and flats. To help you out a bit … Continue reading

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U.S. Postal Service wants you to use QR Codes

From humble beginnings to one of the nation’s foremost innovators in direct mail tracking and data-driven direct mail , CSG Direct Mail is a local business making big waves. With decades in Database Marketing experience, CSG Direct Mail has a … Continue reading

Posted in Casino Direct Mail, US Mail Tracking, Variable Data Printing | Tagged , , , , , , | 2 Comments

Casino Marketing Conference Las Vegas

We are here live, today! At the fabulous and trendy Planet Hollywood Resort & Casino in Las Vegas for the Casino Marketing Conference! A little background on the Casino Marketing Conference and Raving Consulting. Raving Consulting Company is a casino … Continue reading

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The Future of Direct Mail

THE FUTURE OF DIRECT MAIL When you work on the leading edge in direct mail innovation you have to be excited about what the future has in store for direct mail marketing. As innovators, our view of the future of … Continue reading

Posted in Database Marketing, Direct Mailing | Tagged , , , , , | 4 Comments

Direct Mail and Printing Services

I was asked to write content about some individual direct mail and digital printing services so… BINDING AND BOOKLETS How about some personalized binders for your next meeting? One of the biggest advantages of using a digital printer that is … Continue reading

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Mail Shop, Print Shop

PRINT SHOP Printing is an art that goes back in some form to the beginning of man. It is an art form of ink, paper and design that come together to make a visual presentation.  The real art of print … Continue reading

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Direct Mail app

CSG Direct is most famous for innovations in direct mail tracking and the 1st Direct Mail Smartphone app to market. We are a Direct Mail Marketing and Digital Printing company with deep roots in barcodes and tracking.  Our Direct Mail … Continue reading

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Tracking Results

Direct Mail is one of the most track-able and accountable forms of marketing today. The science and art of direct mail is the ability to test variables, track the results and adjust a campaign based on what you learn.  Only … Continue reading

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QR Codes in Direct Mail

QR Codes in Direct Mail Quick Response codes (aka QR Codes) are barcodes primarily used by smartphone users to get more information on the product or service you’re advertising.  The camera portion of the phones read the barcodes and act … Continue reading

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Variable Maps

Variable Maps for Personalized Direct Mail We’ve all placed a static map on a direct mail piece or on a brochure or website to help a prospective client understand where we are and help them find us.  Depending on where … Continue reading

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