Monthly Archives: February 2013

Casino Triggered Automated Marketing

Everyone in the casino industry has struggled with new player signup bounceback mailers. Can we send them something to bring them back? How soon do we send them something? How many man-hours can we spend on this each week? Everyone … Continue reading

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SQL Address Correction over the web (CASS)

I just wanted to share that we have finished building our Address Correction program to CASS certify records directly inside SQL over the internet. We have deployed it into our daily triggered mailings so that every record a customer transfers … Continue reading

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Postal Service to Cut Saturday Mail

The US Postal Service expects the Saturday mail cutback to begin the week of Aug. 5 and to save about $2 billion annually. full story here

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