Category Archives: Casino Direct Mail

We Speak Casino Marketing

Casino Marketing In the Casino Marketing world, direct mail is the primary revenue driver in the marketing arsenal. Casinos have spent years developing and analyzing their direct mail programs, trying to make them more effective; in cost and response. CSG … Continue reading

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Are your casino players getting your direct mail?

Are your casino players getting your direct mail? You might find that not all of your good players are getting your casino direct mail offers. If you have great players you might automatically assume that your casino is mailing direct … Continue reading

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NCOA IGT Patron Addresses

So, you have the Patron player management system from IGT and your customers are moving at a rate of 17% per year.  (The US Postal Service says 17% is the national average amount of people that move per year) Your … Continue reading

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CSG Direct Mail at Casino Marketing Conference

The Casino Marketing Conference is just around the corner.  Are you going? CSG Direct Mail has been asked to present our triggered automated casino direct mail programs in the Casino Direct Mail session. These programs send casino mailers hands-free directly … Continue reading

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Direct Mail Company Expansion

CSG Direct Mail and Digital Printing is moving to a new facility in Reno Nevada. We are moving our operations into a great facility at 640 Maestro Dr #100, in beautiful Reno Nevada. As a company that designs, prints and … Continue reading

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HOW TO SAVE MONEY ON DIRECT MAIL

HOW TO SAVE MONEY ON DIRECT MAIL…   BUT DON’T JUST LOOK THERE! As someone who has spent the better part of the last 20 years working in, around and with casinos regarding direct mail, I am often asked about the … Continue reading

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Increase Direct Mail Response

Don’t just get a quote for your next direct mail marketing program, find a direct mail marketing partner! A real direct mail marketing company knows simple ways to increase response rates and reduce expenses. There are also a ton dynamic … Continue reading

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Augmented Reality in Marketing

Augmented Reality Augmented Reality (AR) is a new image recognition protocol that can launch a mobile device to your website, social site, search tool or shopping system.  Think of the QR Code and how you use it now.  Well that … Continue reading

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Casino Triggered Automated Marketing

Everyone in the casino industry has struggled with new player signup bounceback mailers. Can we send them something to bring them back? How soon do we send them something? How many man-hours can we spend on this each week? Everyone … Continue reading

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SQL Address Correction over the web (CASS)

I just wanted to share that we have finished building our Address Correction program to CASS certify records directly inside SQL over the internet. We have deployed it into our daily triggered mailings so that every record a customer transfers … Continue reading

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