Tag Archives: addressing

COA, Ancillary Service Endorsements and Postage Rates

Undeliverable-as-addressed (UAA) mail is forwarded, returned to sender, or treated as dead mail as authorized for the particular mail class. An mailer endorsement is used to instruct the Postal Service regarding the mailpiece’s appropriate disposition upon determining that it is … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , | 2 Comments

Direct Mail Flats Postage Rates are Under-Attack

What do you get when you take the heaviest piece of mail possible and force it to either jump through hoops or pay huge postage increases? You get the single largest opportunity for the US Postal Service to increase its … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , | Leave a comment

First-Class Postage Rates Increase Hides the Real Story

We just completed the update on our postage rates short sheet that we share with our clients and prospects alike. It’s a quick glance sheet of the most common rates achieved with all of our mailing services clients. You can … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , , , | Leave a comment

How much Direct Mail?

According to the US Postal Service they mailed 202.7 billion pieces in 2008. Based on our Footprints Data Systems™ we mailed 111.5 million pieces in the past 4 years.

Posted in Direct Mailing | Tagged , , , , , , , , , | Leave a comment

NCOALink Initiatives are Working

We are really starting to see the difference the NCOALink initiative was intended for. Each year we have seen 17-20% of the population move. Over 40% change their address annually. In the past we have dealt with returned mail and … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Excel is NOT a Database Marketing Program

As a mathematical mind I would normally praise Microsoft’s signature product and how it has revolutionized so many industries. I myself use it on a daily basis and I have written several programs around it.  I feel right at home … Continue reading

Posted in Database Marketing | Tagged , , , , , , , , | Leave a comment

So much Direct Mail Information to Cover

I really should have started this a year ago. So much has been happening that is HUGE. I will cover as much of it as I can without sounding like I am talking about the past all of the time.  … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

Postage Rates are Increasing on May 11, 2009

A First-Class stamp will be 44 cents starting May 11, 2009. The US Postal Service has officially announced the postage rate increases for the 2009-2010 mailing season. First-Class Mail is going up 3.77% compared to 3.78% for standard mail (old 3rd-class). … Continue reading

Posted in Direct Mailing | Tagged , , , , , , , , , , , , , | 2 Comments