Tag Archives: ncoa services

Direct Mail Services – National Change of Address

Mathematically speaking, National Change of Address (NCOA) is one of the most valuable services any Direct Mail Services company can offer you. With over 17% of the population moving per year many of today’s businesses are using mailing lists that … Continue reading

Posted in Direct Mail Services | Tagged , , , , , | Leave a comment

Casino NCOA is now Mandatory

National Change of Address is now mandatory. Something VERY IMPORTANT to consider is that almost every mailshop in the country SENDS YOUR DATABASE OUT to have NCOA done. Yes, your mailshop does too.  In my neck of the gaming world this throws up … Continue reading

Posted in Casino Direct Mail, Casino Marketing | Tagged , , , , , , , , , , | Leave a comment

NCOALink Initiatives are Working

We are really starting to see the difference the NCOALink initiative was intended for. Each year we have seen 17-20% of the population move. Over 40% change their address annually. In the past we have dealt with returned mail and … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Excel is NOT a Database Marketing Program

As a mathematical mind I would normally praise Microsoft’s signature product and how it has revolutionized so many industries. I myself use it on a daily basis and I have written several programs around it.  I feel right at home … Continue reading

Posted in Database Marketing | Tagged , , , , , , , , | Leave a comment

So much Direct Mail Information to Cover

I really should have started this a year ago. So much has been happening that is HUGE. I will cover as much of it as I can without sounding like I am talking about the past all of the time.  … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

URGENT POSTAL ANNOUNCEMENT – Postage Rates 2010

We just received final written confirmation from the US Postal Service that any mailing that has not had addresses move-updated will be charged a $0.07 per piece more. Scan of letter here The Deadline is January 4th, 2010. Move Updating … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , | Leave a comment

NCOA – National Change of Address Forms

The US Postal Service has not officially locked down penalties for not processing NCOA yet, but we all know it’s coming any day now.  The original deadline was May 11, 2008. We have been an NCOA Licensee since 2005 so … Continue reading

Posted in Casino Direct Marketing, Direct Mail Services, Direct Mailing | Tagged , , , , | Leave a comment